1Research article
The Impact of Augmented Reality (AR) Technology on Online Purchase Intention: Differences Between Generation Z and Millennials in Hanoi When Shopping for Cosmetic Products
Authors: Ha NGUYEN- VAN, Thuy Luong Thanh, Hai-Anh Nguyen, Yen LE-THI- HAI, Huong HOANG- LAN, Linh NGUYEN- NGOC
